Trusted Email: A Proposed Approach to Prevent Credit Card Fraud in Softproducts E-Commerce

Soft-products are intangible products that can be consumed without shipment, such as software, music and calling cards (calling time). The demand for soft-products on the Internet has been increasing for the past few years. At the same time, fraudulent credit card transactions have also increased. Compared to tangible products, fraudulent credit card transactions on soft-products are easier to conduct while difficult to recover. The fraudulent transaction is a major problem for e-commerce merchants, customers, and credit card issuers. In this paper, we classify the type of products sold on the Internet, and the common fraud that occurs for each type. We review some of the best existing credit card fraud prevention methods and introduce the Trusted email mechanism as a new way to prevent fraudulent transactions on soft-product. Trusted email is a custom email solution that can uniquely identify and authenticate the online customer, prevent unauthorized credit card transactions, and effectively resolve e-commerce disputes.